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What would you like to research?

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Run a research study and get insights in 4 simple steps
From research design to actionable insights — Acuity handles the heavy lifting so you can focus on what matters.
1

Design your study

Describe what you want to learn. Acuity's AI co-designs interview questions, discussion guides, and research methodology tailored to your goals, audience, and context — all built on industry best practices.

2

Share with participants

Send a single link to your participants — customers, prospects, or anyone you want to learn from. No scheduling, no calendar coordination, no trained moderator needed.

3

AI-moderated voice interviews

Acuity's conversational AI conducts live, voice-based interviews at scale. It speaks naturally, asks adaptive follow-ups, and probes deeper to uncover the "why" behind every answer — simultaneously with every participant.

4

Get instant insights

Every response is transcribed in real time. Acuity synthesizes everything — surfacing patterns, key themes, and actionable recommendations so you can make decisions with confidence, not guesswork.

What you can do with Acuity
Acuity is an AI-native qualitative research platform that helps teams uncover needs, test ideas, and capture authentic feedback through AI-moderated voice interviews. Product, Marketing, and Research teams use Acuity across the full research journey.

Discovery Research

Map out customer journeys and uncover unmet needs, motivations, and pain points. Use early insights to guide product direction and spot opportunities before they surface.

Concept Testing

Test new ideas, features, ad creatives, and branding concepts with your audience. Get fast, actionable feedback on what resonates and what to refine before you invest.

Usability Testing

Watch real users navigate your website, app, or prototype. Pinpoint friction, validate design decisions, and uncover ways to improve the experience before launch.

Voice of the Customer

Continuously capture authentic feedback to track sentiment and satisfaction over time. Turn longitudinal insights into strategies that strengthen your product and brand.

Built for researchers who move fast
Traditional research takes weeks and costs thousands. Acuity gives you the same depth in a fraction of the time.

Live in minutes, not weeks

Go from idea to live study before you finish your coffee. No recruitment pipelines, no calendars, no trained moderators needed. Just describe your research goals and launch.

Voice-first, not survey-first

Surveys get shallow answers. Voice interviews get stories, emotions, and the nuance that drives real product decisions. Acuity's AI moderator speaks naturally and adapts to each participant.

Collaborate with your team

Share studies, review results together, and build a shared research library. Keep your entire team aligned on what users are really saying.

Adaptive follow-ups

Unlike rigid scripts, Acuity's AI probes deeper on interesting threads and asks intelligent follow-ups — uncovering insights a static questionnaire would miss.

AI-powered analysis

Every response is transcribed and analyzed automatically. Surface patterns across dozens of interviews, generate theme reports, and get actionable recommendations in seconds.

Private and secure

Your research data stays yours. All interviews are encrypted, and participant privacy is built into every layer of the platform.

Start interviewing your customers today

Results

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Core questions

The open-ended questions your AI interviewer will ask each participant. The interviewer will automatically follow up on each one to dig deeper.

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  • 25 responses per study
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